How to write an essay paper
Monday, August 24, 2020
Everythings Gonna Be Alright free essay sample
The principal seven day stretch of secondary school. Itââ¬â¢s loaded up with dread and expectation. A large portion of us have or will encounter this inclination at once or another. Be that as it may, as we discover, things for the most part end up being alright. I was feeling really acceptable as I got back home off the transport that friday, my first official seven day stretch of first year finished effectively with no incidents. Everything would have been alright, I had thought. The sun was still brilliant in the sky and I could feel its glow on my arms as I went after the key and opened the front entryway. I could as of now hear the ensemble of my motherââ¬â¢s three little pooches, kids a few people like to call them, as I turned the key in the lock. I opened the entryway and was met by a multitude of squirming tails, cushioned ears and wet tongues. Shutting the entryway behind me, I set my knapsack previously loaded up with schoolwork onto the yard floor. Moaning, I strolled into the kitchen and filled one of momââ¬â¢s clear plastic cups with water before strolling into the sufficiently bright family room where my mother was sitting in an apathetic kid chair perusing her day by day paper. ââ¬Å"Hey mom,â⬠I said apathetically. She turned upward from the paper and smiled.I see her face previously demonstrating snicker lines and wrinkles, yet as yet resembling a similar mother Iââ¬â¢ve consistently known. ââ¬Å"Hey nectar, how was school?â⬠she asked, putting her paper aside on the little side table. ââ¬Å"Good, however I have homework.â⬠I murmured, letting the word schoolwork out %like it was no-no. Mother giggled, ââ¬Å"I recognize what we ought to do at that point, gives up riding. That will brighten you up. Go get the ponies outfitted up, Iââ¬â¢ll be correct out.â⬠Practically running, I pulled on my riding boots and rushed out the entryway, not trying to stop for a protective cap or gloves. I eased back myself down as I got out toward the horse shelter lastly arrived at the field. I was welcomed by the *sound of sixteen roaring hooves, and for those of us who are terrible at math, that implies four ponies. I pushed open the harsh wooden stable entryway, blurred with age and climate. I snatched two straps from the nails on the divider, one blue and one pink. I ventured retreat into the evening light and pushed open the entryway. ââ¬Å"You folks, move off the beaten path, honestly.â⬠I waved my arms to motion toward the ponies to back up from the entryway as I attempted futile to open it effectively. I at last pushed my way through and got into the enclosure. ââ¬Å"Shasta, Apollo, come here.â⬠I stated, in trusts Magick and Dancer, would by one way or another comprehend that they werenââ¬â¢t being taken care of like they thought. I immediately slipped the pink strap onto the female horse, Shasta, my motherââ¬â¢s to some degree short pony. She was a stunning chestnut shading, with a brilliant mane and tail. She plunged her head down, laying it on my shoulder as I slipped the clasp into the third gap of her bridle. I immediately snapped a lead rope onto the little band at the base and afterward strolled over to Apollo. Apollo was my most up to date horse, a somewhat taller gelding, and a shocking brilliant shading over his whole bodylike a sunflower, with a white mane and tail. His eyes were a profound chocolate earthy colored loaded up with generosity. ââ¬Å"Itââ¬â¢s OK kid, Iââ¬â¢m just going to put this strap on, and we are going to go for a little ride.â⬠I mumbled before delicately sliding it onto his nose and over his ears. I snapped another lead rope onto Apolloââ¬â¢s bridle and drove the two ponies out, rapidly pivoting subsequent to ensuring they were away from the entryway to keep the other two in. As we strolled to the trailer sitting next to the outbuilding, the other two ponies nickered to their companions as though they may never observe them again. I at last arrived at the trailer and I attached the ponies to the brilliant red snares, one on each end. I effectively tied slip hitches that could without much of a stretch be fixed on the off chance that a pony scared or fell as I had been educated. As I strolled back to the animal dwellingplace to snatch the preparing pack, I saw my mom show up from around the bend of the house, her kids trailing behind her. I strolled into the animal dwellingplace and snatched the preparing pack from a rack on the dusty, spider web swarmed stable divider and strolled back tothe ponies. At the point when I returned, mother was at that point caught up with getting tack, which was all the seats and harnesses, and setting it out on the ground next to the ponies. Rapidly, she set about her everyday practice of outfitting and harnessing her pony. I watched her with stunningness as I frequently did, astonished at how little exertion it appeared to accept her as her hands, worn with long stretches of work and starting to surrender to joint pain on chilly days, some way or another tied those little bunches and set each lock in its proper place. I looked as she so agilely lifted her seat and flung it on her horseââ¬â¢s back, her little, short edge enormously outsized in width by the seat yet so effectively she appeared to deal with it with beauty. I immediately did likewise, outfitting and harnessing Apollo. M other looked apprehensive as I unfastened him from the trailer and set my foot in the stirrup. ââ¬Å"Maybe I should simply lead you around first, we donââ¬â¢t truly know him that well yet,â⬠she expressed as she stroked Shastaââ¬â¢s face, her fingers hitching in her mane. ââ¬Å"Okay, simply unfasten his leadrope.â⬠I gestured to the rope presently dangling from the snare where he had been tied. She fixed the rope and snapped it back onto Apolloââ¬â¢s bridle and drove us away toward the west field, where there were no ponies. As she opened the steel bar entryway, and let the chain fall, Apollo frightened, hopping to the side. I got a handle on the horn of my seat, and immediately pulled back on my reins. He calmed rapidly and I let him represent a couple of moments to unwind before I asked him forward into the field. Mother strolled at a quick pace close to us, with the rope dangling freely from her hands. Her mutts ran openly around us, sniffing the old heaps of compost and they once in a while ran off to pursue nonexistent squirrels.I smelled the sweet pre-fall air, the smell of calfskin, clean, and the aroma of grain and roughage surronding me.As we orbited the field for the third time, the sun was beginning to melt away and I was starting to figure I could go all alone soon. As one of my motherââ¬â¢s hound ran past, it ran directly underneath Apolloââ¬â¢s stomach. He scared, his rear feet going into the air and sending me taking off from my seat. Everything I could think mid-flight was ââ¬Å"Land on your side, ensure your head.â⬠And I did only that. Tragically, this likewise prompted my arm snapping. I knew when I hit the ground that it was destitute, the recognizable sting made me support it near my body as I moved onto my back, the recollections of past broken bones flooding my psyche; my correct arm twice, my tail bone, and my correct lower leg. I could taste the soil in my mouth. In any case, that was immediately overlooked as I attempted to sit up to watch Apollo and my mom as she attempted to contain him, as he raised, kicked lastly she lost her grasp and he jogged from the field and my sights. Before long my motherââ¬â¢s voice came into my awareness, and she raced to my side. ââ¬Å"Everything is going to be alright, Emily, where does it harmed? Your arm? Can you move?â⬠Tears began to move down her cheeks, as Iââ¬â¢m sure she reprimanded herself for what had simply occurred. The tears move down her face, slipping into the wrinkles and niches and corners. I took a full breath and sat up, torment shooting from my arm and right knee. I looked down at my arm just because and saw it was screwy and twisted like a messed up crayon.My motherââ¬â¢s hands connect with consistent me. I was thankful then like never before for their quality as she upheld me. At this point my dad had driven the van out to the field, as he had heard my mother hollering and saw the pony running riderless. My folks helped me stand and climb carefully into the vehicle. As my dad locked me in, his huge, harsh, calloused hands battling with the safety belt, I out of nowhere recalled the pony. I watched my mom tenderly approach Apollo, running her hands delicately along his neck before solidly getting a handle on the lead rope. I watched her walk him back to the trailer and unsaddle him, remove his harness and afterward lead him again into the field and let him go. I began to recall what had simply occurred as I trust that my mom will stroll back to the van. Apollo frightened when one of the dogââ¬â¢s ran underneath of him. My best conjecture is he had at one point been nibbled by a pooch, and he currently feared them. I didnââ¬â¢t reprimand him for his past encounters. In any case, I knew now that in view of what had simply happened mother wasnââ¬â¢t going to be upbeat, and he wasnââ¬â¢t going to work for us. We quite often rode with the pooches, and if Apollo feared them, he would need to locate another home. My mother moved into the rear of the van and slid the entryway shut, her body listed into the seat. My father put the van in drive and set out toward the clinic. My mom looked more established now with stress. I considered her in the rearview reflect on the crash into town. The lines in her face appeared to be progressively characterized by one way or another, and her hands shook somewhat as she got a handle on the safety belt close to her chest. No parent needs to see their kid get injured. She had consistently been solid for me, however as we got into the clinic pass through and the medical caretakers seemed to push me to the closest crisis room bed I recognized tears welling clearly once more. Presently it was my chance to be solid for my mom. I took a gander at my arm again as the medical attendants began to move around me, testing. I jumped as they arrived at my knee, which I would later learn was hyper-extended, and howled when they went to put a thermometer on my wrecked center finger. I hadnââ¬â¢t felt the agony of my finger through the torment of my arm. As I sat hanging tight for the x-beams, I grinned. I might be in torment now, yet I knew everything was going to okay. My arm would mend, and I would have returned to riding in a matter of seconds. My mother strolled in and asked how I was doing, looking with stress at my swollen arm. ââ¬Å"Iââ¬â¢m going to be okay,
Saturday, August 22, 2020
Review the literature and evidence for or against the effectiveness of Essay
Audit the writing and proof possibly in support of the adequacy of bundling as a significant piece of tobacco advancement. With unique reference to Australia - Essay Example igarettes or other tobacco items should convey no publicizing or advancement, including configuration includes that make items attractiveâ⬠(Voon, Mitchell, and Liberman, 2012, p. 38). White, Webster, and Wakefield (2008) explored the effect of presenting the realistic admonition marks of wellbeing on the teenagers and found that the set up and test youthful smokers were bound to consider stopping smoking. The analysts additionally discovered lower goals of smoking among understudies that examined the new marks of caution with each other. The utilization of more grounded notice marks on the bundling of cigarettes in Australia prompted an expansion in the number of inhabitants in individuals that revealed that the admonition had consistently grabbed their eye by 29 percent (Borland, 1997). The bundling of cigarettes significantly affects the inclination of individuals to smoke. As per the aftereffects of an overview that was completed to research the exchange times of tobacco in 100 diverse rural retail outlets in Perth when plain bundling of cigarettes found that the exchange times of most retailers were diminished in light of plain bundling, that proposes expanded deals of cigarettes (BMJ, 2013). This is the reason ââ¬Å"[p]ackaging has been utilized for a long time to create suggestive pictures, for example, extravagance, opportunity, style, status and manliness and femininityâ⬠(World Heart Federation, n.d., p. 5). Realistic admonitions on the bundling of cigarettes in Australia remember data for the potential methods of stopping smoking like site addresses and quitline numbers. Utilization of this procedure has been seen as successful in urging the smokers to stop smoking (tobaccofreekids.org, n.d., p. 4). This can be evaluated from the way that after the pictorial marks were presented with the quitline data on the bundling of cigarettes in Australia in the year 2006, a two-overlay increment in the pace of guests of quitline was seen in contrast with the two going before
Sunday, July 26, 2020
Genre Kryptonite International Thrillers and Serial Killer Novels
Genre Kryptonite International Thrillers and Serial Killer Novels This is a guest post by Roxane Gay. Roxane Gayâs writing has appeared in Best American Short Stories 2012, Best Sex Writing 2012, Oxford American, American Short Fiction, West Branch, Virginia Quarterly Review, NOON, The New York Times Book Review, Bookforum, Time, The Los Angeles Times, The Nation, The Rumpus, Salon, The Wall Street Journalâs Speakeasy culture blog, and many others. She is the co-editor of PANK and essays editor for The Rumpus. She teaches writing at Eastern Illinois University. Her novel, An Untamed State, is just released by Grove Atlantic and her essay collection, Bad Feminist, will be published by Harper Perennial, both in 2014. She is at work on both fiction and nonfiction projects. _________________________ I often turn to darkness, depravity, and intrigue when I want to relax. My copies of the books that offer these elements are softenedâ"yellowed and worn. The spines are cracked to slender white slivers between which, remarkably, you can still discern the booksâ titles. I have no idea when I first started reading these books, but I was far too young. As with many voracious readers, my parents did not monitor my reading because I was reading and that was all that mattered. Requiem for a Glass Heart by David Lindsey If I have to pick one favorite, it would be this novel. Lindsey is just really good. Iâm also a fan of Mercy, which is also dark but not about spies. Irina Ismaylova is an assassin who is beautiful and uses her sexual wiles to ensnare her prey. She is a very cunning killer but she has been forced into this life because something precious to her is in danger. Meanwhile, FBI agent Cate Cuevas is in mourning but she has to work through her grief and join forces with Irina. There is lots of international travel, decadence, and debauchery, all in the pursuit of justice and redemption. Executive Power by Vince Flynn In so many of these books that are part of a series, there is a spectacular hero who is dark and mysterious but ultimately honorable. In Vince Flynn books, that hero is Mitch Rapp, the CIA agent to end all CIA agents. He has the ear of the CIA director, Irene Kennedy and will protect Americaâs interests at all costs, even if he has to uncover betrayal from within his own country. Like all the Mitch Rapp books, Executive Power is brawny and aggressive with lots of loving prose given over to action and weaponry and Very Serious International Intrigue. There are also a great many explosions. Mind Prey by John Sanford The dark hero in John Sanfordâs Prey series is Lucas Davenport, a Minneapolis detective who is known for getting the job down. Though it is a bit strange how many serial killers lurk in Minnesota, you can quickly move past that niggling detail. In Mind Prey Andi Manette, a member of a wealthy and powerful family, and her two daughters have gone missing. A psychiatrist, Manette soon realizes who has taken her and as she fights for her life and those of her daughters, Davenport must try and find her before itâs too late. Kiss the Girls by James Patterson Patterson really goes for it in Kiss the Girls. Thereâs not one but two serial killers, hunting women in tandem from across the country. One, Casanova, is something of a collector, seeking out accomplished women to keep in his underground lair in the woods of North Carolina. The other, Gentleman Caller, is on the West Coast, leaving a trail of bodies in his wake. Alex Cross has to find the connection between these two killers so he can save the life of his beloved niece, Naomi. Cross works with Kate, a feisty and intelligent doctor who is the only woman who escaped Casanovaâs clutches alive, slowly piecing clues together, getting close but not quite close enough to the killer. The Silence of the Lambs by Thomas Harris Hannibal Lecter is, likely, the grandest of all fictional serial killers, if such a thing is possible. What makes Harrisâs novel about an FBI trainee hunting a killer who goes by Buffalo Bill so memorable is how amazing characterization makes it so tempting to sympathize with Lecter, a cannibalistic serial killer with an exacting and particular moral code. The Informationist, The Innocent, and The Doll by Taylor A. Stevens I am new to these books but I devoured them over the course of three flights and cannot wait for the fourth book in the series, The Catch, which will be released this summer. Vanessa âMichaelâ Munroe is an expert at hunting down valuable information that people are willing to pay extraordinary sums for. She is also haunted by a traumatizing past and trying to outrun her demons. A protagonist is not a protagonist if he or she is not haunted. At times, Michaelâs torment feels overwrought but the novels are still compelling as hell, finely plotted, and quite sexy because Munroe is so capable and confident and open about what she wants. In The Informationist, Michael returns to Africa, where she was raised to find the missing daughter of a powerful American billionaire. In The Innocent, Michael must help out her best friend Logan, who was once part of a manipulative and abusive cult. She heads to South America in search of the young daughter of another friend of Loganâs, also a former cult member. In The Doll, Michael has finally settled, at least for a while, with Bradford, who is featured in the first two books as well. Before she can truly enjoy her happiness, Michael is kidnapped and told she has to transport a famous actress to a man who has bought her as part of a human trafficking ring. If she doesnât, Logan will die. Stevens goes all out when it comes to high drama and elaborate plot twists. I cannot get enough. 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Friday, May 22, 2020
Is Entertainment Technology Beneficial - 902 Words
Is entertainment technology beneficial to infants from birth to the age of two? Entertainment technology is the discipline of using manufactured or created components to enhance or make possible in any sort of entertainment experience(dictionary.com). Entertainment technology is used for many different reasons as well as necessities such as work, school, communication, and social media. The rapid emergence of entertainment technology has changed the way the world works and interacts with each other. It has changed many aspects of communication, but is this rapid change necessarily a good thing? Should there be an age limit to exposure and usage? As entertainment technology has come into the world, so has a negative side effect to the conveniences of it. These negative outcomes have disrupted the agenda for youth as well as children and infants. ââ¬Å"It takes two full years for a baby s brain to develop to the point where the symbols on the screen come to represent their equivalents in the real worldâ⬠(Healthy Children). Exposure to entertainment technolo gy from the ageââ¬â¢s birth to two years of age has negative effects. These effects include delayed cognitive development, language, social emotional and physical developments of the child. The first three years of a child s life are the most important for brain development. During these years the childââ¬â¢s brain is growing rapidly, this concluding that the first three years are the most crucial for development in the child.Show MoreRelatedImpact Of Technology On The Entertainment Industry Essay1677 Words à |à 7 PagesJillian Menkhaus Marlaina Kehrer Emilee Cornell Patrice Hill Entertainment and Technology Technology has been beneficial to the entertainment industry. the Internet has evolved over the course of time, we are able to browse the internet, communicate in a more proficient way, live stream, and sharing memories with family and friends. The Internet can be used in many different ways but entertainment has improved the internetââ¬â¢s popularity.Technology has provided use with more ways to entertainRead MoreThe Adverse Effects of TV Essay examples755 Words à |à 4 Pagescaused by technology declare that television is slowly replacing the education and determination of mankind. With innovations such as Google and the World Wide Web, students have access to millions of answers that require no effort to find. Simply type a term into a search engine, ask Jeeves a question, or pay some stranger in a foreign country to write your history term paper, and your work is done for you ââ¬â itââ¬â¢s that easy. Americans no longer have to strive to become intelligent; technolo gy does itRead MorePlay Station And Video Games1710 Words à |à 7 PagesStation and video games are technologies used for entertainment across all age groups all around the world. The young children aged from 5 to 10 years old occupy the largest percentage of users. Today there is wide variety of games attributed to the advancement in technology. The report is a detailed documentation of the impact of gaming on children with references to recent scholarly articles. It also touches on other involved parties in the management of the media entertainment. Introduction The platformRead MoreResults of Advancements in Technology Essay811 Words à |à 4 PagesIn todayââ¬â¢s society, modern technology is evidently developing rapidly and it is portrayed as a negative impact. It can be seen that technology is a substitution of all characteristics of life. The purpose of every technological invention is to benefit the lives of mankind; thus re-enforcing the positive connotation of technology. However, in long term it may not be beneficial; such as, education, work and leisure are all becoming dependent on technology; cyberspace is dangerous and child obesityRead MoreThe Impact Of Netflix On The World Wide Web1410 Words à |à 6 PagesHistory of Netflix With high-tech computers on the rise, the 1990s served as a prosperous decade in technological advances. Of that decade, 1993 may have been the most important year; it was the year that CERN released its World Wide Web technology to the rest of the world, allowing users to connect to computers and servers all over the world (ââ¬Å"World Wide Web Timeline,â⬠2014). Arguably one of the most important technological advancements in the last quarter century, the World Wide Web has allowedRead MoreMobile Devices And Its Impact On Our Lives939 Words à |à 4 Pagessmartphones. It is crucial to be aware of the advances because this helps society be more adaptable. We should be proactive when learning and integrating smartphone technology in our everyday lives because as smartphones advances throughout time, we can benefit and can improve as a whole. Students have benefitted greatly from the smartphone technology because it is now integrated in education. Educators are using smart devices in the classroom to obtain information and proving students with the opportunityRead MoreThe Social Life Of Todays Generation1290 Words à |à 6 Pagesa job on LinkedIn, and even email alerts from other account users. Although benefits of smartphones on social life seem to be endless, there are cons and side effects of this technology. As often as people express their pleasure and satisfaction, there are numerous disadvantages and negative aspects of smartphone technology in a personââ¬â¢s social life. First, smartphones realistically hinder the growth of interpersonal development among its users. Users forget proper etiquette and manners when engagingRead MoreTechnological Environment Analysis of Cathay Pacific Airways982 Words à |à 4 PagesTechnological factors include forces that create new technologies, creating new product and market opportunities. It is based on considerations as to whether the local market has sufficiently developed technologies to take full advantage of the product. It should be noted that high technologies are required to make full use of the variety of promotional methods using alternative advertising media such as television or websites.3 1) Information Technology of Cathay Pacific 4 Cathay Pacific has devotedRead MoreRadioââ¬â¢s Impact during the 1920ââ¬â¢s Essay965 Words à |à 4 Pages After the First World War, many people were looking forward to good times. The 1920ââ¬â¢s presented people with this time of fast-paced fun and adventure. Entertainment was the foremost part of everyday life during the 1920ââ¬â¢s. Radio introduced a whole new practice of entertainment to peopleââ¬â¢s everyday lives. Likewise, through the utilization of the radio, people were able to experience a new medium to entertain themselves. Furthermore, the radio changed the face of societyââ¬â¢s culture through its widespreadRead MoreHow E Business Is Economically Harmful Or Beneficial?1402 Words à |à 6 Pages Whether e-business is economically harmful or beneficial to businesses has always been a controversial topic. Despite the trend of traditional companies turning their businesses into e-business is uprising, some still tend to not modifying their models. Does it indicate that e-business is more of an economic disadvantage to businesses than it is an advantage? We will hav e a better look into both sides in this essay. By specifically looking into online shopping, i.e., e-commerce, it can show how
Friday, May 8, 2020
Brand Extension Marketing Plan - 3442 Words
Running Head: Unit 6 Assignment 1 Brand Extension Market Plan ââ¬â Unit 6 Hersheyââ¬â¢s Sugar ââ¬â Free Strawberry Syrup with Calcium Kaplan University GB530: Marketing Management Professor: Dr. Michael Mulnix December 27, 2013 Unit 6 Assignmentâ⬠¦show more contentâ⬠¦The sales volume is estimated to be 60,000 units in the first year. The fixed costs are estimated to be $32,442 for the year. Using the contribution margin method, the break-even will be reached, when our sales reach 47,476 units which will result in $166,166 in dollars during the third quarter of our first year. The keys to Hersheyââ¬â¢s success will lead to our product being profitable if we keep our strategic decisions clear and concise, have support from our top management team, have a product with great quality, have great customer service, and are fully aware of the nature of our market. Our needs of our consumers will be met by designing and producing light, sugar-free, and sugar-free with calcium products that our health conscious consumers are looking for. 2.0 SITUATION ANALYSIS The Hershey Company is manufacturing its third product in our line of sugar-free syrups, which is sugar-free strawberry syrup with calcium. Their other products are Unit 6 Assignment 4 doing very well. Marketing will be our key to the development of this product. There should not be any issues with the product entering the marketplace based on the companyââ¬â¢s consumer base. Results of surveys that were conducted show that the new product should perform very well. 2.1 MARKET SUMMARY The Hershey Company has been in business sinceShow MoreRelatedBrand Extension Marketing Plan4134 Words à |à 17 PagesRunning head: Brand Extension Marketing Plan 1.0 Executive Summary The Recipe Modifier is Lakelands most recent innovation that has great potential to generate revenue for Lakeland, ââ¬Å"the home of creative kitchenware.â⬠Lakeland products have developed strong demand and this will be the driving force behind this particular product. Lakeland was initially a kitchenware provider but has extended its brand to offer a wide range of products that fulfill consumers entertaining, storage, cleaningRead MoreBrand Extension Marketing Plan4774 Words à |à 20 PagesKAPLAN UNIVERSITY ------------------------------------------------- BRAND EXTENSION MARKETING PLAN Jennifer L. Scott GB 530: Marketing Management December 4, 2012 Brand Extension Marketing Plan for Snyderââ¬â¢s-Lance Inc. 1. Executive Summary The following marketing plan forms the basis for the introduction of an innovative new product by Snyderââ¬â¢s-Lance Inc. This analysis allows me to outline the best strategies to follow for the achievement of the companyââ¬â¢s strategic goals. ââ¬Å"PretzelRead MoreMarketing Plan For A Brand Extension That Is Weight Watchers For Men Essay3605 Words à |à 15 Pagesreport provides the marketing plan for the brand extension that is Weight Watchers for Men in New Zealand. The marketing plan includes marketing objectives which states the goals of the business, the marketing strategy which states how Weight Watchers for Men want to position the products in the selected market, product planned price, distribution, marketing budget, planned long-run sales and profit goals , product strategy which states product characteristics attributes and brand strategy, price strategyRead MoreThe Consumer Behavior For My Target Market1544 Words à |à 7 Pagesintroduce DSSââ¬â¢ brand name, logo, slogan, and one brand extension. Next, it will assemble a marketing strategy and associated time table to implement the marketing plan. Further, this paper will present a positioning statement, including a perceptual map that shows my companyââ¬â¢s position against my competitors. This paper will examine the consumer behavior for my target market, and explain the reasons the brand name, logo, slogan, brand extension, as well as positioning statement and marketing strategyRead MoreKelloggââ¬â¢s Product Lifecycle1397 Words à |à 6 PagesKelloggââ¬â¢s Special K brand Learning objectives: âž ¢ to understand the product life cycle âž ¢ to understand the value of market research âž ¢ to examine extension strategies. Introduction (2 minutes) Introduction to the lesson: you will look at the product life cycle and how marketing may change at different stages. Then you will consider the decline stage and how firms such as Kelloggââ¬â¢s may react to this. The case focuses on Kelloggââ¬â¢s Special K brand and considers how the marketing of this has changedRead MoreProduct Line Of Microwavable Meals1136 Words à |à 5 PagesFive (5) Year Expansion Plan The first year of operations will be dedicated to launching the initial product line of microwavable meals. The company will focus its efforts on the initial product launch and advertising. During the first year, the company will evaluate sales on a quarterly basis and assess the potential for new products. In the second year, the company will invest money in Research Development for brand extensions and new product lines. During the second year, the company willRead MoreHawaiian Punch: Go-to-Market Strategy Essay1543 Words à |à 7 PagesHawaiian Punch is the leading brand of fruit drink brands in the United States and has a long history of satisfying customers. The Hawaiian Punch brand traces its roots back to the 1930ââ¬â¢s when it was developed as tropical-tasting syrup for ice cream and later sold as a drink. The brand has been owned by several different companies over the years and was recently purchased by the Cadbury Schweppes Company from Procter and Gamble Corporation. Hawaiian Punch joined the Dr. Pepper-Seven UP Inc. bottlingRead MoreDove Case Analysis1102 Words à |à 5 PagesSWOT analysis: Strengths: Weaknesses: â⬠¢ Unileverââ¬â¢s worldwide establishment â⬠¢ Unconventional marketing strategy â⬠¢ Word of mouth and Word of Mouse free publicity â⬠¢ Campaign has a strong emotional touch â⬠¢ Social responsibility- Dove established self esteem fund, which conducted self esteem workshops along with Girl Scouts to improve the self esteem of girls â⬠¢ Doveââ¬â¢s brand loyalty â⬠¢ Best known for functional superiority, i.e. beauty bar which does not dry the skin â⬠¢ Changing perceptions of peopleRead MoreTastykakes Sensables Case Study1078 Words à |à 5 PagesFounded over 90 years ago, Tasty Baking Co.ââ¬â¢s Tastykakes have been one of the most popular snack foods in the Philadelphia area. However, due to stagnant sales, CEO Charles PiÃ
ºzi decided that a line extension for Tastykakes would be the right solution to boost performance. With the help of marketing manager Karen Schutz and research manager John Sawicki, Tasty Baking Co set out to ride the emerging trend on healthier snacks and embark on the journey to produce and launch a new line of low-carb TastykakesRead MoreCapable Purchasing Power Could Accessibly Reach929 Words à |à 4 Pagesaccessibly reach. Knowing the brand and where the products will have a higher rate of success when positioned is crucial to the business. Positioning can also include intangibles such as corporate image and reputation amongst consumers. Firms that take the initiative to be proactive in giving back to their communities, volunteering, and caring about the environment are considered some of the top brands. The media pays close attention to companies that have popular brands because they are waiting for
Wednesday, May 6, 2020
Diet Aids and FDA Approval Free Essays
The diet industry is huge, a multimillion dollar industry. The introduction to products that help individuals lose weight will always be popular and interest never wanes because of the frequency in which new products arise from the market. Now comes the big question, just how important is it for diet aids to have Food Drug Agency (FDA) claims? Most health supplements, vitamin supplements, and diet aids do not have FDA approved on them. We will write a custom essay sample on Diet Aids and FDA Approval or any similar topic only for you Order Now But does this really matter? In some cases, yes and in others no. The FDA is an organization that is part of the US department of Health and Human Services. The center for drug evaluation and research (CDER) makes sure that all prescription and over the counter drugs are safe for consumers, including diet supplements. Most diet aides are released without being regulated from the FDA but every now and then one is, the most recent being ephedra, and its ban. It is important to remember two things when reading claims whether they are for health benefits or for dangerous side effects. The first is that if there is a warning on the label it is unknown whether 50% of all those that used the product or if on 0. 1% had side effects. Companies must put the side effect warning on the label if only one person in the study had side effects. This is mainly for insurance, if you take the diet aid and experiences side effects out of thousands of individuals that donââ¬â¢t then you canââ¬â¢t sue the company; the warning was on the label. Secondly just because there are health benefit claims on the label doesnââ¬â¢t actually mean that they will happen to the individual taking the product. It simple means that it may happen not that it definitely will. However having FDA approval is always a good thing. Unlike a company the FDA will conduct research or contract researchers to conduct a thorough and correctly structured clinical study. Any results will show good conclusions that can be trusted. The FDA is looking out for the consumer, not the companies whose bottom line is to make as much product as possible. Here is an outline of the regulation of diet aids with ephedra. Ephedra was a popular weight loss product, particularly when paired with caffeine and aspirin. However the use of ephedra was linked to heart problems and over 155 deaths. Like many diet aids it increases your metabolism by increasing your heart rate, which causes many problems. The FDA could not actually ban ephedra but it sent out a ruling that the FDA does not support and products containing ephedra as it had unreasonable risks of illness or death associated with it. The FDA collected information about ephedra from independent experts and studies on both the benefits and dangers of ephedra. However it should be noted that Chinese herbal medicines and teas that contain ephedra are not regulated under this ruling. (Nelson, 135). Now it is very likely that a vast majority of individuals using ephedra did not experience any side effects or heart problems at all. However there was enough of the population that did, and most importantly quite a few deaths were found to be directly linked to ephedra in diet supplements that the FDA felt there was a significant cause for concern. Due to itââ¬â¢s ruling many states in the US banned the selling of ephedra products causing many companies to reformulate their diet products. Also if you look at the history of the FDA and its rulings you will find a very tangled web. The FDA during the 1940s and 50s in diet aids approved amphetamines and amphetamine like products. Since then the FDA has been trying to define the parameters in which these products can be safely taken (Colman, 380-385). The FDA has been found to change its mind over time, particularly as science is improving and research tools are becoming available. Now I should let you know that a product containing ephedra is still all-natural because ephedra comes from the Ma Huang plants. Incidentally most health supplements and diet aids all come from plants, so they are ââ¬Å"all naturalâ⬠. Just because it is labeled all natural doesnââ¬â¢t mean it isnââ¬â¢t dangerous. Almost anything at the wrong level will kill you. It is simply the products that are dangerous at small amounts that cause the most concern. Eating carrots can cause blindness and eventually death, but you have to eat a lot of carrots for a long time. Many of the substances found in diet aids are at concentration higher than they would be found in nature and this is what can make them harmful. Now comes the consumer, just who should they believe. You are standing in a store reading a label that lists some pretty fantastic benefits, but it is not FDA approved (Allen). Many products are being marketed as helping you lose weight, improve your life span or have anti-aging properties. Without the correct clinical trials, which can take years, it is unknown if the benefits outweigh the risks. As previously stated Ephedra was first approved and then found to be dangerous as was another product called Fen-phen. (Keim). There are many health claims available to help your memory, expand your age, make your heart healthier etc. You can achieve this by taking ginkgo boloba, cinnamon extract, grapefruit extract, acai juice, resveratrol etc. There are other diet aids that act as appetite suppressants or are thermogentic (raise your metabolism), fat blockers, and meal replacement. The real danger is not using the diet aids in a correct manner as there are significant risks of developing eating disorders when using dieting aid (Celio, 492-497). This takes away from the benefits you will have by losing weight because you will be lighter but you wonââ¬â¢t be healthy. It is amusing to actually read the directions on diet aids. The majority of the time the directions give dosage information and then state that it is only effective eating a healthy diet and exercise. Now most medicinal practitioners and athletes can get an individual to lose weight by eating sensible and exercising. The diet aid may actually work not because of the diet aid but because you are eating a healthy diet and exercising. There is a large psychological part to dieting that many people do not understand. On a personal note I would feel much more secure and confident using a diet aid that was approved by the FDA but that does not mean that I would rule out using other products. I would first research and collect some information about products. I would stear clear of any product that says has side effects relating to heart problems or internal organ failure. If the side effects are not minor and research shows that cultures have been using it successfully for years then I probably would try it. It is important to pay attention to detail such as concentration in the diet aid as well as follow the directions and pay attention to what is going on in your body. If I had any concerns I would see about speaking to a nutritionist or doctor about any risks. It is fine to use diet aids but donââ¬â¢t just pick one on a whim. You do need to be careful and determine what the risks are and if you think the benefits are greater than the risks. How to cite Diet Aids and FDA Approval, Papers
Tuesday, April 28, 2020
Rant on Teenage Love Essay Example
Rant on Teenage Love Paper In todayââ¬â¢s society, teenage love is looked upon as a subject for many different opinions. Most adults assume that teenagers are immature to understand love. As a teenager, I believe that everyone in this world is capable to love no matter how old they are. Love for family and friends are no different from the love we have towards another individual. However relationships between two teenagers are often negatively judged by others. I strongly agree that humanity was made to love at no particular age. I dont see how age has anything to do with maturity either. Ive seen plenty of adults who have no wisdom and make more mistakes then the average teenager. Love is a human quality that all individual needs and is something we cannot live without in this world. Adults commonly stand against teenage love because they most likely have fallen in love as teenagers and got their hearts broken. Now as adults, they wish that someone had told them the consequences that they are trying to tell us now. Itââ¬â¢s likely that most adults have made mistakes in love when they were teenagers that they can never go back and fix and therefore feel empathy for teenagers. We will write a custom essay sample on Rant on Teenage Love specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Rant on Teenage Love specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Rant on Teenage Love specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Adults are often projecting their own losses and fears onto teenage relationships. Teenagers need experiences in love to help them understand more about what love truly is. If we go through unsuccessful relationships, it will help strengthen us physically, mentally and emotionally. I also trust that relationships will lead us to make better choices in the future. ââ¬Å"The important thing is this: to be able, at any moment, to sacrifice what we are for what we could become. â⬠Maharishi Mahesh Yogi. This quote establishes that love is about sacrificing and receiving knowledge in return. Most adults who are against teenage love are parents who have teenagers. These parents may not be prepared for their child to be in a relationship because they are over-protective. Thereââ¬â¢s nothing wrong with protecting your child however when you are over-protective, it may cause negative effects. For instance, some parents undermine their childrenââ¬â¢s confidence in their own abilities to take care of themselves and get things done. As well, adults who are over-protective are actually encouraging their childââ¬â¢s fear of failure such that they are denied the chance to learn how to persevere. I dont think that being overprotective really does teenagers any favors as far as how weââ¬â¢ll survive in the real world when we grow up and dont have their parents with us all the time. We will have to make decisions for ourselves. In other words, teenagers need these chances to experience more in and around love. Love is a beautiful thing that everyone should be encouraged to experience. Teenagers should not be held back from love because of our age or others and their opinions.
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